Fulfilling Needs - What Drives What We Do...

If you could be a fly on the wall of our office in Sunnyvale, you’d know that we spend a lot of time talking about what we like about our own software applications and what we’d add to make them even better. As you can imagine, our discussions are quite lively.

The saying “form follows function” rings true for us.

"I need to track a certain value because I'm trying to accomplish this goal of mine.”

“I want to get this item filed in this certain way because I need..."

"I like monitoring how changing this certain parameter over time affects this other one..."

"I want to be reminded in a certain way about something, and I want to automatically have the reminder perform a certain action when it goes off…"

You get the idea. The answers to many of these "needs" often show up in new software titles or as new features for titles currently in our portfolio. The way we look at it, we aren’t the only ones with these sorts of needs – so the solutions we devise should be accessible to others, straightforward to implement and simple to use.

For example, the need to manage appointments, or be reminded of things to get done, or recall when a certain event that occurred in one's schedule are addressed in Agendus.

The need to keep better records of what kind of work has been done to the family’s cars has resulted in Vehicle Manager. And the challenge of sticking to certain dieting protocols is something Health & Diet Manager was designed to assist.

It dawned on us that since there is a story for just about everything we do at iambic, that perhaps people would be interested in taking a peek behind the scenes – to learn a bit about why certain features and functions have been developed. We also figured that some "how to" videos would be beneficial, to help people get the most out of using our titles. With these things in mind, we’ve created a new section at iampowered called Tips & Suggestions, which will include the types of stories mentioned above as well as a collection of "how to" videos from our YouTube channel.

The way we see it, by becoming familiar with the needs of others, you may be able to fulfill a need of your own. And if that ends up making you happier and more productive, then we’ve done our job (especially since our mission is to help individuals and business organizations everywhere save time and manage their activities more effectively).

Stay tuned for new articles in the Tips & Suggestion section, starting off early next week with the first issue of tips dealing with the challenges of dieting and getting into shape. You will get a sense of what went into the creation of Health & Diet Manager, plus walk away with helpful ideas that you can put into action immediately.

And, as always your feedback is very welcome! Comments to any of the posts of our blog are open, and for a more interactive discussion head over to our User Community, where these articles will appear under the "Miscellaneous Topics" category.