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Panasonic stated on Tuesday that they plan to launch their first Blu-ray disc player in September.

The release of the DMP-BD10 will come in conjunction with its first 1080p plasma displays and a new high-definition receiver. The company hopes to retail the player for less than $1,500, but that's not certain at this time.

Panasonic Merchandising Vice-President, Reid Sullivan said in a statement, "With the DMP-BD10, Panasonic proves its commitment to providing the best high definition entertainment experience for the home. Our goal is to focus on the total solution for an uncompromised high definition experience."

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